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Creator’s Script Kit: Hooks, Structure & CTAs (Free)
  • Creator’s Script Kit: Hooks, Structure & CTAs (Free)
  • Creator’s Script Kit: Hooks, Structure & CTAs (Free)
Creator’s Script Kit: Hooks, Structure & CTAs (Free)

Creator’s Script Kit: Hooks, Structure & CTAs (Free)

$0.00 USD

Script cinematic YouTube videos—hooks, beats, and CTAs that convert.
The YouTube Blueprint: Hook → Story → CTA gives you funnel-specific script skeletons (TOFU/MOFU/BOFU), 8 hook types (with mid-roll re-hook), a 15-minute runtime map, and CTA placement rules so your close matches viewer intent. Plan titles before filming, re-hook mid-video, and land the end-screen with urgency.

Why it matters:

  • Retention: earn the next minute with hooks that matter.

  • Conversion: CTAs placed to match TOFU/MOFU/BOFU.

  • Speed: a repeatable script you can finish in a sitting.

$0 — Download Free Blueprint
FREE DOWNLOAD

The Cinematic Shotlist + YouTube Framework

Your plug-and-play script map and shot recipe for cinematic videos that keep people watching.

YouTube Framework (Script Map)

Hook → Problem/Contrast → Story → Lesson → Application → CTA

  • TOFU → MOFU → BOFU structure (attract → build trust → convert).
  • Every segment has a story anchor: Attack → Humility → Vision.
  • Script spine: Hook → Contrast/Problem → Story → Lesson → Application → CTA.

Use TOFU/MOFU/BOFU intentionally so every upload fits your funnel.

Shot Flow (Keeps Pace Tight)

Wide → Medium → Close (+ POV & Tracking)

  • Sequence: Wide → Medium → Close (then Medium again to keep pace natural).
  • Add at least 1 POV and 1 Tracking/Walkthrough shot per scene.
  • Keep static shots minimal; add gentle pans, tilts, push-ins for energy.

Always add at least one POV and one walkthrough per scene.

Angles & Lighting (Emotion First)

Low = power, High = urgency; Shadowside always

  • Low angle = power; high angle = vulnerability; OTS = immersion.
  • Shadowside always. Prefer golden hour/outdoor over flat overheads.
  • Frame with doorways/windows; use leading lines; keep motion purposeful.

Prefer golden hour/overcast; avoid flat, overhead office lighting.

Plug & Play Sequences

Morning • Gym • Shaving • Driving • Travel

  • Morning Routine: Wide → Medium → Close → POV → Behavioral → Hero.
  • Gym / Shaving: details (hands, blade, bar sleeve) → follow with Medium.
  • Driving / Travel: POV wheel/window + tracking entries for flow.

Follow the sequence; sprinkle behavioral close-ups to spike attention.

Download the Free Docs →

Includes the full framework PDF + shotlist checklist.

Take it a step further